Monday, November 29, 2010

2011: A Year of Renewal


By Robert Cundari


With the final days and weeks of 2010 winding down and the heavy weight of the global economic crisis finally becoming less detrimental to our recognized way of life, ask yourself “Have I chosen the right professional tools to promote my career in 2011?”


As technical communicators, we recognize and seize opportunities to enhance our skills as often as we can. With that in mind, the STC is once again encouraging all current members to renew their memberships for 2011 as soon as possible - to receive the most “bang for your buck”. With several head-office run initiatives and our local chapter incentives, there simply isn’t a better time to renew your STC and local chapter memberships.


Here is a summary of the joint incentives:

1. STC-sponsored Community Horse Race – prizes are awarded to the chapters that achieve the highest renewal rate in the first quarter of 2011.

2. Prize giveaways upon membership renewal including iPods, Kindle e-readers, etc.

3. Member-Get-a-Member referral program to receive up to $50 off your membership (See STC's Member-Get-a-Member page for recruiting tips, sample emails to send to colleagues, talking points, and more.)

4. Southwestern Ontario Chapter-sponsored Participation Contest – points are awarded for membership renewal, referrals, event participation, etc. – Prizes will be handed out at the AGM to the top three “point-getters”. Monthly results of the contest will be posted on the STC-SOC website.

Time is Running Out ....


Current members, remember that your membership expires December 31, 2010. Membership renewals have begun in earnest and for those considering renewal, you can do so by clicking on the RENEW button at:

http://www.stc.org/membership/renew-your-stc-membership.asp

Renew your STC membership with the Southwestern Ontario Chapter before December 31st and receive 50 points towards the Participation Contest.

What are you waiting for?

Friday, November 19, 2010

Technical Communication Tools Education Evening

By Sam (Suman) Saha

The Southwestern Ontario Chapter of the STC presented an Education Evening on Tuesday, September 15th 2010 featuring many of the common applications that technical communicators use at their jobs. The SMEs (Subject Matter Experts) readily answered questions related to the tools, highlighted the relative strengths and weaknesses of these tools, and provided tips and tricks for their use.

The Education Evening was held in "progression" format, where each expert hosted a table, and attendees choose the table based on their level of interest. The attendees switched between the various tables according to the degree of detail desired.


The presenters were:

* Julia Oulette - Adobe Illustrator
* Peter Kehoe - Adobe Photoshop
* Shannon Lerner - Adobe Acrobat
* David Jaarsma - Microsoft Word
* Jessie-Lee Schwartz - Microsoft Word
* Bernard Aschwanden - Framemaker
* Christine McKarney - Robohelp

Feedback received from some of the attendees is below:

Fei Min:

Advanced MS Word

The coolest thing that I learned is that there is a RefStyle in the field codes. If you create a unique paragraph style, then a template user can type in that paragraph and whatever they type will appear wherever you’ve used the RefStyle field. This makes filling in document information like the author, date and version really easy, and that information can be displayed on every page in the footer. Jessie-Lee and David had plenty of neat tricks to show.

Adobe Photoshop

This program has so many cool things that it’s hard to pick just one. I guess my favorite was using Image > Adjustments > Shadows/Highlights to fix a photograph when the lighting was too dark or too bright. It works better than using Brightness/Contrast. Julia demonstrated this on a picture where there was a black lump on a sofa, and with one click on the Shadows/Highlights dialogue, you saw that the black lump was really a dog.

RoboHelp

Christine showed me how she is using RoboHelp at work right now, and pointed out what it can and can’t do. Their source files are in HTML, and they use RoboHelp to organize the HTML files into an online help system, with a few special features courtesy of Java scripts. RoboHelp also promotes the re-use of text by supporting shared text with “snippets”, conditional text and variables.

Sam:

Robohelp

I was amazed to see that Robohelp has progressed so much since the time I last worked on it, which was about 5 years ago. It is much more user-friendly, and comes with a lot more functionalities. Christine demonstrated the various ways Robohelp can be manipulated to produce awesome documents, which was really great!! I look forward to working with Robohelp again very soon.

Adobe Illustrator
Although I never had a chance to work with Adobe Illustrator before, going forward I would definitely love to work with this particular tool. The features and functionalities are a great help for any writer in the business of creating user friendly documents. Never knew that a picture can be broken down and manipulated in so many ways to suit the end user’s needs. Really awesome!!

Debbie:

I don't know quite what I expected from the Tools progression, but it provided everything I wanted and more. I attended the Adobe Acrobat, Advanced Word, and Illustrator sessions.

The Adobe Acrobat session was an eye-opener. Most of my exposure to the product was for creating PDFs. Little did I know that there were so many other functions that I had never even explored. I watched as presenter, Shannon Lerner, walked through the process of having multiple authors provide feedback on one document. She also demonstrated the steps to creating forms. While I have seen forms created in other applications, I have never seen it done in Acrobat.

As for Word, I have just started to use Word 2007 so I figured I would be learning something new about this version. I was not disappointed. For example, while I know about macros I have not used them very effectively. David Jaarsma showed me the light. He demonstrated several macros that he had created. Frankly, I hadn't even considered developing a macro so that I could create a table to meet the company standards and in only one step. Jessie-Lee Schwartzalso offered her expertise. It was great how she worked with David so that the information they provided complemented each other so that you were doubling the amount of information received in a relatively short time.

Illustrator and Photoshop are not applications that I use every day. In fact, they are applications that I would love to use. Presenter Julia Oulette showed me why my interest is justified. While my focus has always been on Photoshop, it was great to see what Illustrator can do. I could immediately see how it could be extremely useful for technical communication. While I am used to looking at a picture as a whole, I have a new found interest in vectors and what you can do once a picture is broken into parts.

Overall, the Technical Communication Tools Education Evening was definitely an eye opener about the various tools that are used in producing high quality user friendly help guides and documents. For more information about the Education Evening, please visit http://stc-soc.org/calendar/Sept13Bios.php

Thursday, November 4, 2010

What has the STC – SOC Council been up to?

Meeting monthly, Council and chapter members discuss and plan activities that promote the STC mission and help support the chapter’s vibrant membership with events and education evenings.

Briefly, here are the highlights of what has happened over the past two months:

The community partnership with Communitech is now established: Included in this partnership is joint meeting participation, joint website promotion and dedicated liaisons who ensure an ongoing communication link.

The Participation Game criteria will soon be finalised: The game’s objective is to track and reward member and non-member contributions to chapter activities.

The Technology Spotlight: Look for our chapter’s advertisement in the Who’s Who section of this publication.

Social Media: We plan to set up chapter profiles in Twitter, LinkedIn and Google Groups to help improve our visibility and offer you more flexibility in obtaining your chapter updates.

2010/11 STC Regional Competition: We’ve joined with the Toronto chapter again to determine the region’s best technical publications and online communications.

Heidi Thiessen Memorial Award: There are revised rules; promotion will begin in November and the entrant deadline will be set for January 2011. Final details will be advertised shortly.

Education evenings: The November evening will feature Tim Grantham as he talks about how to get all the benefits of DITA (Darwin Information Typing Architecture) without the pain. The agenda for January’s session is being developed.

Spring Workshop: Planning is underway for our annual workshop in the spring. Think about budgeting for this event now. Stay tuned for details!

As you can see the Council, chapter members and volunteers have been busy getting things done. Check back shortly to see where their hard work and dedication is leading the chapter.

Tuesday, November 2, 2010

2010/11 STC Regional Competition

This year’s competition is now open!

We’ve joined with the Toronto chapter again to determine the region’s best technical publications and online communications in these categories:
• Informational Materials
• Instructional Materials
• Promotional Materials
• User Support Materials

The simplified categories should make entering and judging the competition easier, allowing judges to give great feedback on each entry.

You can get all the information you need by clicking the Competitions link on the STC-SOC website.

The deadline to enter is December 3rd, 2010.

Judges are also needed – please contact Nancy Halverson competition@stc-soc.org if you’re interested.