Education Days - Develop Your Social Media Brand

By  Nancy Halverson

Hannah Morgan

The CareerSherpa came to STC-SOC on Wednesday, to encourage us to begin building our personal brands - NOW. Hannah Morgan's career advice is well respected, and she's successfully developed developed her own personal brand through her blog and twitter posts. In her seminar at STC-SOC's Education Days 2012, she gave us tips on tools for blogging, tweeting, and most importantly, what we can do to create our brands. 

Her most important message: get yourself out there before you really need it. She suggests we all spend time daily tending our own brand - even while we're employed. "Your network is important - but it's not just who you know, it's also who knows you."  She encourages us to be authentic, personable and professional in our online presence. Most of all, Hannah advises we become pro-active - to begin sharing your knowledge so you become known as reliable and skilled.

It may be a difficult thing to squeeze into our busy lives, but ensuring that there are people who want to employ us seems like a pretty good investment to me.
Check out Hannah at CareerSherpa.